In one of the first projects with the tagline "The beer behind the music" we showed that Budweiser is not only behind the great shows in Brazil, but also behind the day to day of an entire music scene. At a festival made in Rio de Janeiro, we followed a band in real time on Instagram Stories, going from rehearsal to showtime. After this, the content was reissued and became a mini doc about the festival. The whole visual identity was also made by us.


Client: Budweiser  | Agency: Africa | Role: Art Director and Designer